Step App token economy includes staking, locks, liquidity incentives, buy backs, and burns. These are driven by demand drawn by both gameplay perks and value drawn from the game economy.
FITFI tokens are the governance token. These benefit from ecosystem fees. KCAL tokens are the in-game token. KCAL tokens are used to buy SNEAKs and are earned from running while staking a SNEAK.

Game Economy

1.Play Income

Micro-transaction: non-Sneak purchases such as map styles, character skins, Sneak skins, skins, etc. Purchase in credit cards or crypto from the shop.


Staked Play: Players can run against friends or match up against others. These competition runs can be done with staked governance tokens. 2.5% fee applies on the winning pool.


Tournament Gaming: Players can compete their step count on a global and regional leaderboard. Tournament wins unlock unique skins and get a dedicated leaderboard. Participation in the tournament requires a ticket, purchases of which feed a prize pool, with the game taking 5% of all accrued ticket fees.

2. NFT Income

NFT Marketplace: A 2.5% fee applies on all NFT trades on the in-app NFT marketplace.


NFT Sales: Limited edition Sneaks are issued once a month.

FITFI Token Value from Game Economy


Buy-backs: 50% of play income is used to buy tokens on the market.


Burns: governance can vote to burn up to 50% of bought back tokens.


Staking Rewards: up to 50% of market bought tokens are distributed to stakers.


Locks: Staked tokens require a 10-day cooldown for exiting, and bypassing this cooldown carries a 12% fee on the principal stake.


Liquidity Incentives: LP tokens get a 50% higher weight in staking rewards.

Token Value in App


Staking: staking tokens and LP tokens unlocks certain SNEAK and Avatar skins. Avatars are visible on the leaderboard, to friends, and on the public map.


Discounts: 2.5% royalty fee is charged on the trades of game NFTs, i.e. skins. This fee is discounted to 2% if the player is staking a minimum amount of game tokens.


Buy-backs: 50% of NFT trading fees are bought back on the market, which the DAO may vote to burn.


Staking Yield: Up to 50% of NFT trading fees are available as staking rewards.

KCAL token value from game economy


Minting: SNEAKs can be minted only with KCAL tokens.


Earn: Running while staking SNEAK NFTs earns KCAL.


Staking: All SNEAKs must be staked to earn KCAL. The earned KCAL is issued in epochs of 10 days. Unstaking before the KCAL is claimed burns the pending KCAL.

Token Distribution

Mining, Move to Earn
30% — 1,500,000,000
15% — 750,000,000
Marketing, Acquisitions, & Licenses
15% — 750,000,000
Staking, Liquidity, MM, & Incentives
20% — 1,000,000,000
Public Sale
14% — 700,000,000
Partners, Advisors, & Consultants
6% — 300,000,000
100% — 5,000,000,000


Kirill Volgin
ex-CFO at, launched several projects in cryptospace such as Tokenary wallet (first NFT wallet and Safari extension). Before that time, he founded and ran Jufy Projects — software development and venture studio company with 100+ successful cases
Dmitry Gordeychuk
Head of Blockchain at, 5 years of experience in blockchain development, DeFi pioneer


Dharpan Randhawa
20 yr sports industry veteran
Ex-SVP, McLaren Racing who todays runs Talisman and runs a team of senior commercial leaders from Manchester City & Los Angeles Lakers with offices in Dubai, Singapore & Shanghai
Hatu Sheikh
Hatu is one of the most prominent names in the blockchain space, having co-founded DAO Maker — the #1 launchpad developing crypto disruptors and leaders. In the past years, Hatu advised industry changemakers in DeFi and GameFi, spearheading innovation in new and rapidly developing asset classes
Jens Willemen
Cofounder of Kairon Labs — crypto market making (liquidity provider) and advisory firm. Has experience working with over 200 different token projects including metaverse projects and firms such as Everdome, Animoca Brands, COTI, Dopex, Seedify, DeFI Pulse Index, etc.
Tim Innvutt
Cofounder of BTC Inc (Bitcoin Magazine, bitcoin 2022), cofounder at Zerion, advisor at Qtum